Intellectual Property basics

Protecting your Intellectual Property should be a natural part of the innovation process, yet many organisations and innovation teams don’t know or forget this step. Download our guide to IP basics and find out why you would explore the IP databases before you begin innovating, how to include patents in your innovation strategy and what the individual patent and patent family timelines look like.

Download the PDF

Invent & Protect

Get your comprehensive guide to intellectual property.

Blog posts you might find interesting

Accelerating Innovation: From Idea to Creation

"Accelerating Innovation" brought together innovators, creators, and industry leaders for an immersive dive into the product development journey.

Launching your next disruptive innovation: Creativity, perseverance & KPIs

Explore disruptive innovation and what it takes to make a lasting impact.

When it’s wise to engage external innovation support (and when not)

6 common innovation use cases where external innovation support is the key to success

Measuring innovation

Use the right innovation KPIs to measure your path to success

14 signs your corporate culture needs a redesign

The first step in a culture transformation is recognising that there is room for improvement in the status quo.

Elevate product design: How looking through these 4 lenses will help

Consider desirability, feasibility, viability and responsibility when designing your next product. This is how you hit the "sweet spot"!

What you need to know before selecting a Voice of the Customer (VoC) tool

Find out what you should know and what CX framework you should have before you choose a VoC tool to boost your customer centricity and CX.

Inspiration for cultivating a better tomorrow

Download your eBook brimming with inspiration and practical everyday tips for sustainable living.

Anyone who uses Customer Experience Management means business.

Integrate CEM into your CX strategy using our guide & identify optimisation opportunities with high ROI. Download our free guide!