Prototyping

Faster and smarter, thanks to prototyping.

What it covers

Do instead of talking; learn instead of guessing. Prototyping brings your ideas into tangible form and enables the customer feedback that lets you refine them quickly and cheaply.

Creating better customer experiences isn’t easy, but it doesn’t require magic either. The hardest part is that only the customers themselves know what they’re experiencing, so you need their input right from the beginning. This means prototyping is one of the most important foundational pieces for customer-centred innovation: it’s the art of making ideas tangible quickly and cheaply.

Prototyping is an iterative learning process that enables you to successfully develop ideas on the basis of customer feedback. Not only will you have fun, you’ll also save time and money!

This course is for you, if you want to get concrete feedback quickly in a project or product development process, and you have the courage to test your hypotheses at an early stage.

Course structure

The basics of prototyping are easy to understand. But you have to grasp its full meaning in order to uncover its full potential.

The preliminary round will already show how clear, or unclear, your ideas are to everyone else. After a brief opportunity for input and a few examples of prototypes, each participant will build their own prototype (this also works well online) which is subsequently tested, reflected upon, and tested again. We then proceed to a discussion round—including questions—and a final reflection period to make sure the experience can transfer to your everyday practice.

Why prototyping?

Want to understand what your customers’ needs are? Want to know whether your solution really is understandable and amazing? Then let’s ask the customers themselves.

Learn how to advance your personal and project goals by conducting customer tests with an early prototype. Love it, change it or leave it!

Learn how to break your ideas down into different aspects that can then be made tangible for quick and accurate development.

Understand what makes prototyping important, so that you can apply these methods and the corresponding mindset to your everyday work.

Hampe Wyss

Inventor & Trainer

"Mixing your cocktail at the Skills Bar".

Interested in this training?

We're looking forward to welcoming you to our Prototyping training – or perhaps building parts of this module into a customised training for your team.

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Contact us

Creaholic SA
Rue Centrale 115
2503 Biel/Bienne
Switzerland
T +41 32 366 64 44

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